How the flower industry adapts to changing market demands
The annual CAST flower show, held in Gilroy, California, has been showcasing the global floral industry for years. It is often referred to as the “Floral Fashion Week” — and rightly so.
How to revive wilted flowers and restore their new look
I’m sharing some tips on how to revive wilted flowers and bring them back to life.
Rules for storing cut flowers – what should we pay attention to?
We share practical tips to help your flowers maintain their firmness, color, and prevent them from wilting quickly.
How to cut and care for different types of flowers
I’ll share some tips for different types of flowers, when to cut them, and how to care for each one to prolong their life and maintain their beauty.
Tips for extending the life of your flowers
To keep your flower fresh and vibrant for as long as possible, there are some important tips and tricks you should follow.
Amsterdam Tulip Festival, 2025
The Tulip Festival has been offering tourists and locals a breathtaking spectacle for many years: millions of tulips with unforgettable colors and scents give the city a special charm.
Valentine’s Day – 2025 (USA)
The US floral industry saw a significant increase in sales on Valentine’s Day 2025, approaching $3 billion.
Philadelphia Flower Show
Highlights of the 2025 Philadelphia Flower Show
What should we consider when assembling a composition?
Assembling a composition is a very complex task for a florist, as he has to think about both the aesthetic part and the continuity of the above.
Flora Cultural Exhibition — Proflora 2025!
Colombia will host one of the largest flora and cultural exhibitions — Proflora 2025!
